Monday 10 February 2014

Researching Music Magazines

  Here is a music magazine i have found called 'Vibe'. Its a music and entertainment magazine founded by Quincy Jones and focuses on RnB and hip-hop music artists and is issued every other month. The magazines target audience is young people that are fans of urban music. On the cover of this issue there is Rap sensation Trey Songz and he is pictured on the centre of the cover showing he's ripped body and tattoos. A mid shot has been used here to show off the relevant part of Treys body which is predominantly his Abs and muscles as this is very appealing to young girls. Its a very seductive shot with his body language open as Treys arms are slightly apart 'inviting the girls in'. The tattoos are also on show to signify him as he is recognisably known for his unique tattoos and his name in bold next to the image lets other consumers aware of who he is. The colour scheme that has been used on this cover is red and white, red can be seen as a 'dangerous and sexual' colour and that definitely supports the image that has been used from the water that is running down his body and face and the chained wire behind him. This supports the dangerous edge that is trying to be portrayed and he also in his boxers which creates an explicit and naughty feel to the photo, he is seen as a 'sex symbol' by many girls so the photo would need to make him look that way to keep there target audience interested in buying the magazine. The title of the magazine 'Vibe' has been placed at the top of the cover which is where consumers will look first, its big bold and easy to see what magazine it is and although Trey's head is partly covering the 'b' its still clear what magazine it is. Also by making 'Vibe' red it sticks to the colour scheme and also supports the dangerous/sexual message that is being portrayed. As the image of Trey is very provocative it will make young girls eager to see what else is inside ' The hardest in RnB' is a short sub title that gives consumers an insight into what may be inside, it doesn't give to much away but informs them of what subject will be covered. The word 'hardest' could mean many things so will make girls curious as to what it means and there will most definitely be more topless photos inside and that is what will appeal to them. In contrast there is a story featuring in the magazine about the disaster in Haiti, this would be completely different to any storyline focused about Trey Songz so there is a wide variety of stories included in the magazine so it will attract more peoples attention. Other music artist names have also been included above the main title which is called a skyline, this informs the audience of some other stars that are featuring in this issue and that will hopefully attract more consumers attention as having a variety of music artists will appeal to more people. The other subtitles are placed are Trey so he is clearly on show and is easy to see and then the subtitles are in red and white so you can easily read what they say against the dark background without taking any limelight away from the seductive image. The barcode and Vibe logo has also been included, so it is professional and can be scanned through and recognised and the website has been added so that consumers can go on the website and get involved with what's going on and look and possibly order the magazine from the website.

Here is a BBC opera music magazine that has been produced especially to share the music awards results to consumers. The image is of a man that looks stereotypically like an opera singer, he is dressed in a smart suit and has also been captured in a mid shot as well. Although this image is completely different to the one above as they are both trying to convey certain messages to there target audience. This cover connotes no sexual or dangerous themes about it and is a cheerful looking man smiling at the camera with his award, this also relates to what the magazine will be about. There is a clear light background that seems to be in a music room and the font is easy to see and is also again placed around the figure in the photo. The colour scheme again consists of 2 colours which is black and gold and these are quite classy colours and would appeal to the older generation as younger consumers would be interested in bright and loud colours. The BBC logo is also at the top of the page as its the first thing people will see and informs the straight away of what type of magazine it will be and that the information inside will be correct and is trustworthy as the BBC is one of Britain's biggest TV companies, The skyline above also tells consumers straight away what it is they will be looking at it also has the words 'souvenir issue' which sounds very appealing and is a one off issue that has been produced especially to announce the winners of the Music awards. In comparison to the magazine above it is easy to see how important the image is and how depending on what the image is it will attract different attention to it. If the artist is looking 'sexy' it will grab the attention of girls as they will be attracted to how he looks. It works the same if a women is looking ' flirtatious' it will attract men's attention as they will want to look at the images of the women. This is called the Male Gaze as photographers capture images that men want to see and what women want to be. In the BBC magazine its clear to see that is not important for them and the type of consumers purchasing that magazine will be interested in the content not the man on the front page and how he looks.


                     
This last music magazine I found has American Pop Sensation Justin Bieber starring on the front of the cover. BillBoard is an American music magazine located in New York City and is owned by Prometheus Global Media and the first issue was published in 1894 making it one of the oldest magazines in the world. The magazine focuses on songs and artists that are in the charts, and what is being played on the radio. Its a very current magazine and is aimed at young teens/adults and can vary on consumers depending on what music they like but focuses on chart and pop music.     
Immediately its the colours that stand out to me with yellow and blue being the main dominating colours that are featured on the front, normally the colour scheme will be consistent throughout so the inside of the magazine would probably have yellow and blue running through it. Billboard are known to have different colours in the gaps in there title. They normally would have different colours in the gaps of the 'B, A and D' this adds a element of consistency throughout again and would be recognisable to consumers. The image of Justin is quite an innocent looking shot in comparison to the vain quote over his name 'everything I do, I do to be the greatest' this will interest the target audience because they will want to know what Justin has said and the latest news about him. The quote over his name has been purposely put there because everyone knows who Justin Bieber is so his name can be covered as he will still be recognised from the image, his name could be removed completely and it would not decrease the sales as his is constantly in the news and has millions of fans worldwide. In a sense its reflecting on his popularity. An explicit image wouldn't be suitable as a huge amount of his fans are young girls and if he was posing half naked it wouldn't convey a good message to them and parents wouldn't approve. Although he is grabbing at his top and looking straight into the camera ( the consumers eyes ) this comes across as flirtatious and seductive but younger girls wouldn't necessary realise this. His photo dominates the whole page and the text and subtitles have been placed around him again like in the other 2 covers. Some of subtitles include Ellie Goulding and Lady Gaga who are both very famous singers in the charts at the moment and this supports the artists that BillBoard normally include. The font is clear and easy to see which is obviously very important because if people cant read then they wont buy. The font is also relatively the same except for the Title and I think this looks better because it looks professional and when you include loads of different fonts it begins to look tacky and random.

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